Discount Fatigue Is Real: Why 50% Off Isn’t a Marketing Strategy
Walk into any restaurant, café, or food delivery app today and you’ll see the same thing. 20% Off. Buy One Get One Free. 50% Off This Weekend. Limited-Time Offer. The problem isn’t that discounts don’t work. The problem is that they work too well. Discounts can generate immediate sales, increase footfall, and create short-term excitement. […]